De Koopman

Tót de overname van Marktplaats.nl was het woord ‘rubrieksadvertentie vies bij eBay HQ in Amerika. Nu niet meer. Afgelopen 6 maanden steeg het aantal bezoeken aan eBays rubrieksadvertenties met 17 procent, van 70 miljoen naar 82 miljoen. En dat smaakt naar meer.

De Wall Street Journal heeft vandaag een verhaal waarin eBay aankondigt dat het van plan is een aantal rubrieksadvertentiesites over te nemen. Namen worden niet genoemd, regio’s wel:

“(…) Internet auctioneer eBay Inc. is looking to expand its global classified-ad business by taking advantage of an economic slowdown to buy promising private companies with low valuations. Jacob Aqraou, general manager of eBay’s global classified business, said he expects the company will take over a “fair” number of companies in the next six months or so. (…)

Peter M. Zollman, a founding principal at Classified Intelligence LLC, a consultancy has estimated the global offline and online classifieds market at $100 billion. (…)

EBay’s classifieds business, which gets revenue from listing fees and advertising, is estimated to generate between 5% and 10% of the company’s $7.7 billion in annual revenue. (…)

Mr. Aqraou pointed to Eastern Europe and Scandinavia as regional priorities, adding that the first in a series of acquisitions could be announced within the next several weeks. (…)”

eBay is reeds eigenaar van Craigslist (VS, 25 procent), Mobile.de (DE), Luquo (SP), Gumtree (VK) en Marktplaats.nl.

Bron foto: Marilyn M (CC)

This entry was posted on Wednesday, September 17th, 2008 at 2:12 pm and is filed under Internationaal, Prikbord, Veiling. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.